MoveATX has launched a campaign designed to let Austinites know about upcoming changes to mobility infrastructure, will run on multiple platforms for more than a year.
GSD&M, the renowned Austin-based advertising agency, designed the campaign and is executing it, as well. The campaign will utilize nearly a dozen media, including billboards, bus ads, street banners, digital ads, radio, and streaming platforms. The central goal of the campaign is to demonstrate how all users of the road will benefit from the improvements, whether driving, walking, scooting, cycling, or rolling.
